American Marketing Association
MGI President Rick Whelan Receives Direct Marketing Association of Washington Distinguished Achievement Award
The ADA is the highest honor DMAW bestows on an individual and recognizes professional achievement, involvement with DMAW, contributions to furthering industry knowledge, and promoting careers in direct marketing, association marketing, and membership marketing. As president of Marketing General Inc., Whelan oversees a company of 60 marketing specialists who together have the day-to-day responsibility for the strategic marketing and creative needs of 45 organizations in 16 states and the District of Columbia.
Adaptive Marketing’s SavingsAce.com Membership Site Wins Two Web Marketing Association WebAwards
Awards Won for “Catalog Standard of Excellence,” and “Shopping Standard of Excellence.
MailerMailer Named Best Email Website by Web Marketing Association's WebAward
Do-it-yourself email marketing service provider MailerMailer wins the WebAward for Best Email Website. Presented by the Web Marketing Association, this international website award program showcases "web development that sets the standard for the entire industry."
Senior VP of Polaris Marketing Research, Branding Research Specialists, is Featured in Marketing News
Debra Semans, senior vice president of Polaris Marketing Research, a full service marketing and branding research company is featured in Marketing News, a publication of the American Marketing Association.
DataLab USA leads Direct Marketing Association's Analytical Challenge 2 Years in a Row
DataLab USA, one of the nation's foremost analytics and database marketing agencies, has announced that for the second year in a row, it has won an award at the Direct Marketing Association's Analytical Challenge. This competition is sponsored by the CAC Group and the DMA Analytics Council. This is an annual competition between the country's top database marketing analytical teams, challenging them to find an optimal solution to a marketing challenge.
Las Vegas Interactive Marketing Association 2008 Creative Media Award Winners
"3rd Annual Interactive Award Ceremony" held at Wasted Space, inside Hard Rock Hotel in Las Vegas"
New Social Media Marketing Workshop Offered by the Direct Marketing Association and TopRank Online Marketing
Marketers, Advertisers and Publishers to learn how social media tools, tactics and smart strategy can offer a competitive advantage in a down economy
American Marketing Association Announces the Return of Mplanet?
The American Marketing Association (AMA) will host Mplanet, an industry-leading event for the world's most influential marketing leaders and academics to share new ideas, innovations and proven strategies. Mplanet will be held in partnership with The Wharton School and Bain & Company and will bring together the world's most creative thinkers, decision-makers, influencers and academics.
Marketing in an Economic Downturn
New American Marketing Association survey highlights greatest mistakes,
challenges and opportunities for the marketing community.
